pihrhodesandovalaicemediastudies: Genre Research and Analysis Film Case Study (1)

This here is a project that I and my company GM&T UNIVERSAL PRODUCTION worked on for our midterm. We decided to analyze an adventurous-themed movie. The project was divided into 6 sections, so we decided to divide the work because there were three of us, then work on the final draft together. This particular section (section one) was drafted by student one (me).

GM&T Universal Production was given the task of analyzing a film and reflecting on the following topics: general information, film representation, symbolic codes in film, and film storytelling on December 15, 2021, as well as an examination of the camera work.

Red Notice is the film under consideration for this job. Red Notice is an action and comedy film released on Netflix in 2021. The bishop, Booth, and John Hartley are the primary protagonists in this film. The first section of this movie analysis provides background information on the film, as well as an examination of how media production and actors were employed to reach the target audience and engage in the marketing of the film.

Section 1: General Information

1- What is the movie about?

Title of movie	Red Notice
Tagline of movie	Bishop: "You Can Have Excuses or Results, Not Both."
What is the plot of the story? (Three lines or more.)	In the world of international crime, an Interpol agent attempts to hunt down and capture the world's most wanted art thief. She associated herself with a presumed agent of Quantico who ended up being another criminal. She imprisoned the two criminals together who ended up teaming up escaping and plotting to steal the three eggs of Cleopatra and working against another extremely skilled criminal. And at the end, the presumed Quantico agent ended up being a partner with the third criminal and was fooling the first criminal because he was the only one capable of accessing the third egg. It was all part of the plan.

2- General Information of the movie:

Titles	Define	General Information
Production company/ companies.	A production company, production house, production studio, or production team is a business that provides the physical basis for works in the fields of performing arts, new media art, film, television, radio, comics, interactive arts, video games, websites, music, and video.	Seven Bucks Production/ Flynn Picture Company/ Bad version distribution-distribution-distribution-distribution-distribution-distribution
Distribution company/companies.	A distribution company refers to a company that purchases products from one company, generally the manufacturer and provides them to the wholesalers and retailers. They generally operate on behalf of a company rather than representing themselves.	Netflix
Screenwriter of film and/ writer of the film.	Screenwriters write and develop screenplays for film or TV drama. They do this either based on an original idea, by adapting an existing story into a screenplay, or by joining an existing project (TV). ... Alternatively, a screenwriter may be commissioned by a producer or studio to create a screenplay.	Rawson Marshall Thurber
Name the director/ filmmaker of the film.	Directors are the creative leads of the film. They hold the creative vision throughout the whole process, from pre-production through to the final edit. ... Directors start with a script, and work with a screenwriter and sometimes a script editing team.	Rawson Marshall Thurber
Cinematographer	A cinematographer or director of photography (sometimes shortened to DP or DOP) is the person responsible for the photographing or recording of a film, television production, music video, or another live-action piece. The cinematographer is the chief of the camera and light crews working on such projects and would normally be responsible for making artistic and technical decisions related to the image and for selecting the camera, film stock, lenses, filters, etc.	Markus Förderer
Year the film came out.	The year a movie comes out can be defined as the year a production company releases a movie to be seen by an audience and for streaming.	2021
Costume designer	A Costume Designer is the person responsible for designing the costumes for a production, making sure they match the period, style and Director’s vision for the piece, as well as being practical for the Performer.	Mary E. Vogt
What is the genre of the film? List any hybrid genres present. Define the genre.	A film genre is a stylistic or thematic category for motion pictures based on similarities either in the narrative elements, aesthetic approach, or the emotional response to the film.	Comedy/ Action/ Thriller/ Adventure/ Crime film/ Comedy thriller

3- Actors (Main Actors) and the character they are playing. Describe the role they are playing.

Actors’ name Characters'	Characters descriptions of the role they are playing.	Image of the character
Dwayne Johnson	He played John Hartley, an FBI agent who reluctantly teams up with Nolan Booth a renowned art thief (Ryan Reynolds) to catch an even more notorious criminal: the bishop (Gal Gadot).
Ryan Reynolds	He played Nolan Booth the second most popular and most known thief in the world.
Ritu Arya	She played Inspector Das is an Interpol agent who works with John Hartley the FBI agent who is looking forward to arresting The Bishop.
Chris Diamantopoulos	He played Sotto Voce and was obsessed with strangling people. And caught John, the bishop and the second most known criminal stealing the second egg.
James William	He played the Russian prison chef. He was chasing the two fugitives.
Rafael Petardi	He played as the security chief of Ricci.

4- Target audience

Who are the persons targeted for this film? Is the film mainstream or niche? What information indicated your choice?

Demographics (age, culture, gender, race…)	Age: Teenagers, young adults, adults Culture (Multicultural): Friendship, wealth, fame, popularity. Gender: Male and female Race: any race
Psychographics	The psychographics of the primary audience are ones that will seek excitement and thrills when they watch a movie. These are Explorers and Reformers, who both look for a quick tempo when they watch the film. However, another psychographic could be Mainstreamers as they would look to follow others in their generation.
Mainstream or niche?	Mainstream
What information indicated your choice?	The movie featured something ordinary or usual, something that is familiar to most people. something available to the general public, something that has ties to corporate or commercial entities. The movie also includes all popular culture, usually circulated by mass media.

5- Ways the film was marketed.

Forms of marketing (Marketing strategies used to promote the film details…...)	Dwayne Johnson was paid a 1a million dollar film to his social media account. It was also promoted via ads and through Netflix and its social media account.
Print ( 2)	Newspapers/ Magazines
Digital (3)	Instagram/ Tik Tok/ Twitter
Outdoor media (1)	mobile billboard
Moving images (Tv, trailers, commercials, clips, talk shows, etc.) (3)	The tonight show starring Jimmy Fallon/ The Ellen Show/ The Graham Norton Show
Partnerships with other companies. (synergy) (4)	The film marks the third collaboration between Thurber and Johnson, following Central Intelligence (2016) and Skyscraper (2018). Originally planned for release by Universal Pictures, the film was acquired by Netflix for distribution.